Podium Coaching Blog
How to be the star of your podcasts and webinars
If you’re doing a podcast or webinar, you might want to take a lesson or two from Stuart McLean. McLean has a show on CBC radio called The Vinyl Cafe. In it, the popular author and humorist delights listeners with stories of everyday life in small-town Canada.
McLean reads his stories in front of a live audience. Later they’re played on the radio or published as podcasts. I went to a live recording. On stage was a music stand, a script and a microphone. I expected McLean to walk in, say a few words and then start reading.
Instead, he bounded on stage like a puppy. He quickly engaged the audience, connected with them through topical and regional references, and then got down to the business in hand.
McLean was mesmerizing. He never stood still as he read. He gestured all the time. He expanded and contracted his body like an elastic band. He shifted his weight constantly from one foot to the other. He smiled. He frowned. He raised his voice. He lowered his voice.
McLean infused his reading with passion and energy. And that bought his stories to life, not only for the live audience but also for anyone hearing them on the radio or via podcast.
Body language and tone are important aspects of our presentation skills coaching. So here are a few tips for when you do a podcast or webinar:
- Use a music stand or some type of lectern for your script. Improvise if necessary. You can work wonders with a cardboard box or a pile of books.
- Always stand. That way you will free your hands to gesture and your body to move.
- Get energized. Try some quick energy-building exercises just before you deliver.
- Shift your weight from one foot to another when you speak. Use you whole body as an instrument for communicating meaning and emotion to the audience.
- Maintain a consistent distance from the microphone so your audio levels are always the same.
- Vary your tone appropriately. Smile. The listeners will hear the smile in your voice.
- Get passionate about your content. Don’t be afraid to show that passion when you speak.
- Always imagine your audience as you’re speaking. You’re not talking to the microphone. That’s just the conduit that links you to real people who are really interested in what you have to say.
How to make your words rise to the occasion
Words have a wonderful knack of rising to the occasion.
Beautiful words, spoken from the heart, graced Canada’s Remembrance Day ceremony in Ottawa.
Some of those memorable words were from speakers who’d had a chance to refine and rehearse their tributes. Like the military chaplain who paid tribute to Cpl Nathan Cirillo, murdered last month while on guard duty at Canada’s National War Memorial. The chaplain recalled how, in that moment of horror, the Unknown Soldier and a young soldier suddenly and heartbreakingly known to everyone lay together on the steps of the memorial.
Or like Governor General David Johnston, who noted that Canadians were people of peace, of tolerance, of kindness and honour. They held those qualities as precious. And the people being remembered today believed those qualities precious enough to die for.
But some of the memorable words came from people who had no chance to polish or practice their lines. Like the 94 year-old veteran talking about the friends he saw die on the battlefield.
Or the young woman in the crowd talking about the need to honour those who put their country before their own lives.
Or the young student who gave a teenager’s perspective on selfless service and sacrifice.
These people didn’t need to practice their words. They spoke from the heart. They spoke simply. They spoke conversationally.
There will always be times in our lives when we need to find the right words for the occasion: at weddings, funerals, retirement, graduations… any gathering that demands insight, inspiration and encouragement.
If you want to stir an emotion in an audience, if you want to plant a thought that lingers in the brain of the listener, take a lesson from those whose words struck a chord in Ottawa today.
Have something to say. Believe in it. Say it simply. And, if you can, lodge an image in the minds of your listeners. Those simple thoughts will help your words rise to the occasion.
Two tips to ensure a truly conversational speech
How do you truly sound conversational when you are making a speech? How can you be relaxed and authentic when you are feeling the pressure of being in front of an audience? Here is a great tip from Steve Lowell, my colleague in the Canadian Association of Professional Speakers.
Steve’s starting point is that the job of a speaker is not to convey information: it’s to convey emotion. One of the best ways to do that is to speak conversationally. But many, far too many, speakers don’t speak conversationally. That’s because they create speeches for the eyes and not the ears.
Steve demonstrated this difference with a volunteer from his audience during an appearance at a CAPS event in Halifax, NS, recently.
He asked the volunteer to speak about his work. When the volunteer was finished, Steve kept him on stage and engaged him in a casual conversation about his work.
The audience could immediately see that the volunteer in casual conversation was very different from when he was ‘presenting’ his speech. He was relaxed and conversational during the questions; he’d been more formal and tense during his presentation.
Steve’s interview strategy is a great tool for checking for a truly conversational delivery. At Podium we have another little trick for building a relaxed and authentic presentation or speech.
When we think clients are straying from a conversational style, we ask them to put ‘Hi Mom’ in front of their words. If they can read them out loud with a straight face while imagining saying the words to someone they care about, the words can stay. But usually the words get changed pretty quickly.
Between Steve Lowell’s question technique and using Podium’s ‘Hi Mom’ trick, you’ve got a good chance of delivering a speech that’s truly conversational.
Join the crusade to save the Walking Dead Presenters
Think that ghouls and ghosts and the long-dead only rise from their graves on Halloween? Think again.
You may have seen one of these troubled souls recently. Perhaps at work, when you sat through a presentation.
I’m talking about the Walking Dead Presenters.
The Walking Dead Presenter is wooden. He stumbles gracelessly from one sentence to another. He hangs his head and avoids eye contact. If he does raise his eyes you’ll see they are glazed over – as if he’s in another world.
His voice is a dull monotone. He’s programmed to deliver his words without passion or pause. He trips over his words, and staggers through his paragraphs. But he keeps on going. And going. And going.
What’s wrong with this poor soul? And what can we do to help? Surely he’s not like this at home. Or out with friends.
What happened is simple. He was struck down with a case of ‘presentation-itis’.
The Walking Dead Presenter caught the cruel affliction when he sat down and wrote out his presentation in silence. He wanted to impress, so he used some of his best and biggest words. And because he was judging the words by how they looked on the screen, he didn’t care that the sentences were getting longer and more complex.
Because he worked in silence, he didn’t know that some of the words wouldn’t flow easily from his tongue.
He didn’t have a plan, but he managed to write a lot. Then he tried to memorize his long essay. But he didn’t have a lot of time to rehearse.
So when he went to present, he felt nervous. He put his head down and started to read at the audience. Pretty soon he was stumbling over the big words, and running out of breath in some of the longer sentences.
All the life drained out to him. The audience shrank back in horror.
Fortunately there is a cure – a healthy dose of Talkitout™. Here’s how I guarantee to bring Walking Dead Presenters back to life:
- I teach then how to speak before they write. This releases their authentic voice and cuts down on nerves.
- I get them to focus on simple words, simple sentences, one thought per sentence. Much easier for the undead to say.
- I show them how to use the pause to overcome awkwardness.
- I get them to emphasize what’s really important in their message.
- I get them to tell stories to engage the audience and make their message memorable.
With just these few tips, I see life slowly returning to their undead eyes.
Yes, we can save those already afflicted.
But better by far that we pledge never to let another soul join the ranks of the Walking Dead Presenters.
Tax letters ‘gibberish’ – but why delay changes?
Three cheers to the Canada Revenue Agency for acknowledging that most of their correspondence is gibberish; three resounding boos for them announcing that they’ll start a consultation process next year on fixing things.
What’s wrong with making changes now?
After all, they know what the problem is. They just paid big bucks to an American consulting firm to discover what any Canadian taxpayer could have told them: too often CRA letters are confusing, unprofessional, unduly severe in tone, dense, and packed with bureaucratic jargon.
The consequence? Confused people pick up the phone to get clarification from CRA call centres, swamping the centres with unnecessary work. Worse still, people are having benefit payments stopped because they didn’t reply properly to a letter they didn’t understand.
The findings of this year’s $25,000.00 review shouldn’t come as a surprise to the CRA. They were told the same thing in another expensive consulting process back in 2012/13.
The CRA really needs to take a lesson from revenue services in the US, UK and Australia. Those three countries have all made great strides to simplify documents. Plain language prevents mistakes, cuts costs and keeps everyone happy.
Should we hold our breath for change in Canada? It’s hard to feel optimistic when the CRA spokesperson is quoted as saying: “The CRA will also engage Canadians to solicit their feedback on how to improve our correspondence with them.”
I suppose it was too easy to say “we’ll ask Canadians how we can help them.”
Shouldn’t you be smarter than your phone?
Texting and emailing from smart phones has become a preferred method of communication for many. It’s fast. It can be done anywhere, anytime. It’s perfect for our digital age… or is it?
Your smart phone is not as smart as you. Sure, your texts and emails get people’s attention. You can have a lot of followers on Facebook, LinkedIn, Twitter. But how many of them actually buy your products, are swayed by your opinions and heed your calls to action?
For that to happen, you need to form relationships. And the best way to do that is by actually speaking to someone. When you do, you increase your chances of people buying your products, accepting your vision and doing what you recommend.
The communication irony in the texting and emailing age is, we need more help than ever to actually speak effectively and persuasively to others. Speaking is the art that seals the deal. And to speak effectively, most people need coaching in public speaking and presentation skills.
At Podium we created the Talkitout Technique because we know the power of any kind of public speaking. We say yes to texting. Yes to emailing. But be smarter than your phone. If your speaking skills are bit rusty, call us. Let’s talk about it.
‘Speak me your story’ plea gets a happy dance
If you’ve had a litre of acid thrown in your face, how do you speak about it to bring awareness of domestic violence?
If you’ve seen the tragedy of human trafficking, how do you speak about it so you can help stop it?
If your sister died because she was stigmatized for having Aids, how do you speak about it so you can educate people about HIV?
These are just three of the challenges facing the women I met at the Coady Institute in Nova Scotia. The women were at St Francis Xavier University in Antigonish to take part in an international women’s leadership program called Global Change Leaders (GCL).
These women, coming from very diverse parts of the world, are leaders in their communities. At Coady, they strengthen those leadership skills. And I get to spend two days with them, teaching them presentation skills and upgrading their ability to tell their stories.
For many of these women, English is not their native language. But that’s not the biggest problem when it comes to developing public speaking skills. The biggest problem for these women is exactly the same as for all of Podium’s clients – it’s the way they prepare for a speech or presentation.
They stare at their computer screen or notepad, and they write an essay. And then they wonder why their long sentences don’t feel right when they stand up to speak. The words that looked so good on the page suddenly don’t feel so smooth sliding off the tongue. They hesitate, they stumble, and they don’t do justice to their amazing stories.
For two days I teach the women our TalkitOut Technique. I help them find their voices. “Tell me your story”, I urge them. “Don’t write me your story, speak me your story.”
My advice for them is the same as for any client:
- use simple words
- put them in short sentences
- stick to one thought per sentence
- avoid jargon and clichés
- and say the words before you write them down
Simple is not simplistic. Simple means taking complexity and breaking it down to its component parts so an audience can understand and connect with the message when it’s being asked to process 200 words a minute.
The women’s transformations were dramatic. One was so elated by her breakthrough, she broke into a spontaneous happy dance in front of the whole class. She thought she couldn’t speak; she discovered that she could.
All these women will make a difference when they return to their home countries. Now they have a few more tools to help them tell their remarkable stories – stories the world needs to hear.
Post-It note clue to better presentations
A dear friend once sent me a birthday surprise…. Post-It notes. Not a box of Post-It notes but one solitary package of Post-It notes. I was surprised at this unusual gift… but it all made sense when I read what was written on the Post-It notes.
‘If you always do what you always did, you’re going to get what you always got.”
My friend had sent me a profound life message. Change. Change your old habits. If you don’t like what’s happening in your life, then change.
I often quote my Post-It note message to my clients in our presentation skills training sessions. Especially when they preparing a speech or presentation… because that’s when they default to what they’ve always done – writing in silence, using their eyes not their mouth and ears.
For many it’s because that’s the way they were taught at school. For others it’s because they’re striving to imitate someone else. For some it’s because they don’t trust their natural voice.
When you write in silence using only your eyes, you are preparing an essay. That’s why people wind up reading at their audiences, either from a prepared text or slides. The sad result of this flawed production and delivery system is an audience that will not remember or care about your message.
I teach my clients to change… not to do what they’ve always done but to prepared their speeches or presentations differently. I teach the TalkitOut Technique. At it’s heart, you have to speak first, then write. Get the words flowing comfortably from your mouth before you worry about writing them down.
It’s different, at times challenging, but always delivers the same result – an engaged audience that remembers the message.
So, as the Post-It note says:
If you aways do what you always did, you’re going to get what you always got.
If you want something better, the choice is yours.
How stories can help you ace a job interview
If your job involves makings speeches or presentations, you probably know how stories help get your message across. But did you know stories are also a great way of winning a good job in the first place?
At Podium we regularly work with groups of people who are looking to enter, or re-enter, the workforce. After all, the most important presentation you’ll ever make may well be when you set out to sell yourself to an employer.
Telling short, relevant stories is a great way of delivering the key points of your CV in an interesting and memorable way. A well-chosen story will hold the listener’s attention, and will stick in the memory much better than facts and figures.
So what stories should you tell in a job interview? According to Google, the top 10 questions asked in job interviews are:
- What is your greatest strength?
- What is your greatest weakness?
- How do you handle stress and pressure?
- Describe a difficult work situation or project and how you overcame it.
- How do you evaluate success?
- Why are you leaving or have left your job?
- Why do you want this job?
- Why should we hire you?
- What are your goals for the future?
- Tell me about yourself.
Pick about three questions to answer. Prepare a story for each question. Make sure the story demonstrates your strengths. Wait for the opportunity and then roll out your story. If the question is not asked, find an opportunity to turn the conversation to the story you want to tell.
Don’t forget to set the scene for your story. Use specifics rather than generalities. “I handle stress by taking deep breaths and going for a walk” is not as effective as this story a client told us:
“I was working as a main data entry clerk. They hired an assistant for me because of the volume of work. But my assistant was making a lot of errors. It was stressing me out because now I had to correct all her mistakes. I decided the right thing to do was to tell my manager the assistant wasn’t working out. My manager agreed with me and happily I got another assistant who was much better. It was stressful to get someone fired, but it had to be done.”
Young people have just as many stories to tell as more experienced workers. If you’ve been in a team, been a member of a club, been on a trip, worked on a project or had a part-time job you have plenty of potential stories.
Pick the stories with care. Make sure they highlight the qualities any would-be employer would focus on: enterprise, imagination, problem-solving, leadership, communications and inter-personal relations.
Polish your stories. Keep them short. Rehearse them. And then look for the chance to slip them into the conversation.
You’ll give yourself a head start over the other candidates.
You’re a speaker: stop writing essays
‘A speech is not an essay’ is the title of a blog a client thought we’d be interested in. We were… so interested we want to share it with you.
We were hooked from the first line: ‘Reading an essay to an audience can bore them to tears’. It’s something we could have said in one of our presentation skills workshops. In fact, it’s IS something we say – over and over.
A lot of people prepare for an important presentation or speech by sitting at their computer staring at a screen, working in complete silence, judging the content by the way it looks on the page.
That’s such a crazy, hopeless model for building something that has to be spoken aloud, and which has to be processed by the ears of the audience.
Sitting in silence, watching the sentences form on the screen, is how we write an essay. And then you take that essay and try to make it sound conversational. No wonder a lot of people struggle to connect with the audience. It’s like buying a really nice car – and then wondering why it won’t fly like a plane. It wasn’t designed for the purpose you have in mind.
Here’s the link to the blog our client shared with us. It’s from the Harvard Business Review. There’s a lot of great advice in the article. Here are a couple of snippets:
- Simplify: the spoken word needs to be short, sweet and to the point;
- Signpost the journey: make sure the audience knows exactly where you are leading them;
- Stories work better than statistics: audiences love and remember stories;
- Use pauses and emphasis: performance is key to helping the audience process your content.