Boost your writing: abandon two types of words

writing starts with focus and structure

Here’s a tip to give your writing more impact. Every time you write, you use eight parts of speech (the building blocks of grammar). Those eight elements are the verb, the noun, the pronoun, the adjective, the adverb, the preposition, the conjunction, and the interjection. Here’s the tip: abandon most adjectives and adverbs. In our …

Read moreBoost your writing: abandon two types of words

Prompters, scripts take sparkle from the best speakers

Prompters and scripts can break the connection with the audience

It’s supposed to be there to help. I’m talking about the teleprompter: the out-of-sight tool that scrolls a script up front of the camera for a television performer to read. Well the teleprompter didn’t seem to help some of the presenters at the Golden Globe awards for outstanding performances in film and television. What struck …

Read morePrompters, scripts take sparkle from the best speakers

Top writers share tips on writing

dump adverbs and adjectives

Here’s our Christmas gift to anyone who spends any part of their day writing. It’s a collection of tips from writers who have distinguished themselves with their clarity, creativity and style. If you are looking for advice on writing, a great place to start is Stephen King’s book ‘On Writing: A Memoir of the Craft‘. …

Read moreTop writers share tips on writing

Is your intent as compelling as your information?

Info with intent is a winning combo

Every presentation, speech or media interview you give is packed with information. But are you always including one other vital element? And that is – intent. The intent should be to cause change: a change of understanding, a change of behaviour, a change of policy. Information with intent is a powerful tool. Information without intent …

Read moreIs your intent as compelling as your information?

Do you have the right mindset for an interview?

Get into a messaging mindset for any interview

Whether you are facing a media interview, or just about any interview for that matter, here’s one way to improve your chances of success. Instead of going in with a mindset of ‘answering’, switch your mindset to ‘messaging’.  First of all, consider why you are doing the interview. It’s because you have something to say …

Read moreDo you have the right mindset for an interview?