Elevator pitches: 10 words to change the world

Polish up your elevator pitch

How’s your elevator pitch? Is it working well for you? Does it need freshening up? Do you even have one? Maybe it’s time to take a lesson from how your favourite movies and TV series get launched. It’s long been said that Hollywood screenwriters only get three to five minutes to propose an idea. But …

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How to avoid your writing getting ‘all messed up’

writing starts with focus and structure

Today’s writing tip comes from the adventures of Winnie-the-Pooh, when Christopher Robin said: “Organization is what you do before you do it, so when you do it, it’s not all messed up.” When it comes to writing, organization starts with focus and structure. Both focus and structure are vital if you are to avoid getting …

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Boost your writing: abandon two types of words

writing starts with focus and structure

Here’s a tip to give your writing more impact. Every time you write, you use eight parts of speech (the building blocks of grammar). Those eight elements are the verb, the noun, the pronoun, the adjective, the adverb, the preposition, the conjunction, and the interjection. Here’s the tip: abandon most adjectives and adverbs. In our …

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Top writers share tips on writing

dump adverbs and adjectives

Here’s our Christmas gift to anyone who spends any part of their day writing. It’s a collection of tips from writers who have distinguished themselves with their clarity, creativity and style. If you are looking for advice on writing, a great place to start is Stephen King’s book ‘On Writing: A Memoir of the Craft‘. …

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