Just because you know $10 words doesn’t mean you should use them

Keep your language simple if you want to make a quick and strong connection with your readers and listeners. Two Nobel-prize winning authors once got in an argument over words. William Faulkner accused Ernest Hemingway of dumbing-down his writing. Faulkner complained that Hemingway had ‘never been known to use a word that might send the …

Read moreJust because you know $10 words doesn’t mean you should use them

Say what you mean – and mean what you say

A friend of mine just got her Visa statement. She had a charge for $50.95 for ‘retail interest’. At first she thought she bought something and just had ‘one of those moments’ remembering what it was. But she was sure she didn’t buy anything for that amount. So she called Visa. She was right. She …

Read moreSay what you mean – and mean what you say