Fought a bear? You really must tell the story

tell your story and you bring your presentation to life

In a presentation skills workshop the other day, one participant was introducing herself. Her opening sentence was dramatic. “Have you ever come face to face with a bear?” she asked. “I have,” she continued, and hurried on to tell us her name, her title, and how her job meant she spent a lot of time …

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Engage an audience with emotion, convince with facts

Speeches need balance between appeals to emotion and to logic

How are you on the high wire? Every speech or presentation is a tightrope act… a feat of balance. No, not the balance between lighter moment and heavier content, or between high octane presentation and a more intimate delivery. I’m talking about the balance between your appeal to logic and your appeal to emotion as …

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Simple tips to help refine your key message

make sure you are clear about your key message

There’s one simple key to a successful speech, presentation or media interview: have something to say. Does that sound too obvious? Well, you’d be surprised how many presentations and interviews sink without trace because the speaker hadn’t really figured out the key message she or he wanted the audience to take away with them. Be …

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Say what you mean – and mean what you say

A friend of mine just got her Visa statement. She had a charge for $50.95 for ‘retail interest’. At first she thought she bought something and just had ‘one of those moments’ remembering what it was. But she was sure she didn’t buy anything for that amount. So she called Visa. She was right. She …

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Speech-writing tips for dictators on the run

Recently we posted a blog packed with tips for people who have to write speeches for others to deliver. If you found that helpful, you might like this sideways look at the business of speech-writing. Libyan dictator Muammar Gaddafi (above) is on the run. He’s still broadcasting defiant messages, but they are uncharacteristically bland. That …

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