Focus on benefits for your audience

hook your audience with your opening words

We choose how we speak, to whom we speak and where we speak. But the greatest decision has to be the why. It’s doesn’t matter whether you’re speaking in a boardroom, in a classroom or on stage. You want your words, ideas, thoughts to mean something, to make a difference. “Wise men speak because they …

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Pauses make you a better presenter – in any language

Don’t scorch through a presentation like you’re trying to get out of a burning building. Slow down. Pause for breath after every big thought and every sentence. You build in a comprehension gap for the audience. And by filling your lungs regularly you have more control over your breathing. That means more control over pacing and emphasis – all the good things that help you connect with the audience.

Handy tips for speechwriters

The role of the speechwriter is to motivate, inspire and reach an audience – through someone else. It’s takes a special skill to be able to make sure both the speaker and the audience are happy. The first important step is to know your speaker. Here are some tips to help you.